1. Welcome!

We are committed to ensure the protection of your Personal Data and your Privacy. To better protect your Privacy, we provide this page explaining our online information practices.

By using our website  you agree to the conditions of this Privacy Policy. If we change our Privacy Policy, we will post the changes on this page to keep you informed of the information we collect, how we use this information, and whether the information is shared with other parties.

  1. What terms do we use in this Privacy Policy?

EUROPEAN INTERACTIVE DIGITAL ADVERTISING ALLIANCE, an international non-profit association with registered address at 26, Rue des Deux Églises, 1000, Brussels, Belgium and registered in Brussels under number BE 0846.790.105, referred to as the “EDAA”.

We use the term “User” to refer to the users of our websites, online pages and services.

We use any of the term “you”, “your” and “yours” to refer to the User who is reading this Privacy Policy.

We use any of the terms “we”, “us”, and “our” to refer to the EDAA as the data controller.

We use the term “Privacy Law” to refer specifically to the Belgian Law of December 8, 1992 on the protection of Privacy and its various implementing regulations and rulings.

We use the term “General Data Protection Regulation” or the term “GDPR” to refer specifically to the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC.

“Personal data” means any information relating to an identified or identifiable natural person as defined under the Privacy Law and GDPR.

  1. What information do we collect?

We monitor the non-personal information collected in our server log files. This information includes for example number of visitors to the site, most popular pages, operating system, and browser type. We use this information to help us improve our website and enhance your viewing experience. The server log files do not collect Personal Data.

Except for the Cookies (see point 4), we do not collect Personal Data in connection with our website

  1. Do we use cookies to obtain information?

Our website uses cookie information mostly for analytics purposes and to personalise your viewing experience. For more information please visit our Cookie Notice.

The use of these cookies is based on your consent. Your consent can be easily refused and/or revoked by deactivating the cookies as explained in our Cookie Notice.

  1. Complaint, Applicable law and jurisdiction

Any dispute arising from or related to the use of this website or to the acceptance, interpretation or observance of the Privacy Notice shall be submitted to the exclusive jurisdiction of the competent Court of Brussels which shall apply Belgian law.

You also have the right to lodge a complaint with a supervisory authority .

  1. How to contact us?

For further information, or inquiries about our Privacy practices, please contact us